IGA

project description

New store marketing.

While working at IGA, we undertook a complete overhaul of the packaging for all grocery items. To streamline the process, I decided to handle the product photography internally. We transformed an empty office into a studio where I captured images of all the new products. Additionally, I had the opportunity to contribute to a promotional brochure/booklet aimed at potential store owners and investors. The theme we chose was "Once Every 24 Hours," highlighting the global activities that take place at IGA within that timeframe.